Anritsu Company

Patrick Brightman - 06/18/2020

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Anritsu Company, one of the world’s largest communications test equipment manufacturers, relies on 3E PR to help spread the word on its innovative solutions that make wireless and wireline networks transmit voice, video and data. Our public relations and social media campaigns help create a buzz that has people talking worldwide.

Challenge:  

Establish and maintain a leadership role in providing test solutions for emerging telecommunications technologies at all stages – R&D, production, and deployment/maintenance.

Action:

Create and implement all-encompassing public relations/social media campaigns that target trade media, customers and industry analysts with strategic messages.

Results:  

Consistently generating 1,000+ pick-ups worldwide each year; secure speaking engagements and help earn awards that highlight technical leadership.

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