how-public-relations-works The Public Relations Autocomplete Experiment

Lee Groeger - 04/22/2021

We applied WIRED’s popular Autocomplete Interview series to what we do every day: Public Relations. We’re giving you the answers to the top questions internet dwellers have about public relations to satisfy your curiosity.

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3 Ways to Create Thought Leadership

Amy Stern - 04/16/2021

The term thought leadership has been tossed around as a marketing buzz phrase for quite a while, but what does it mean? And what can it do for your company? In this blog post, we’ll define thought leadership, show you how to achieve it, and give you examples of how this strategy worked for our clients.

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Is Your Brand Ready for a Crisis? These Eight Steps Will Help

Patrick Brightman - 03/22/2021

As the world “re-opens” brands need a sound crisis communications plan to avert potential issues. Following these eight steps can help companies prepare for the new normal.

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social_media_crisis Guide to Social Media Crisis Communications

Megan Redzia - 03/18/2021

If your organization experiences a crisis today, there’s a good chance it will start – or eventually hit – social media. Learn how you can prepare for a social media crisis, monitor for crisis situations, and manage a social media crisis in this blog post.

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franchise_social_media_listening Four Ways Social Media has Changed Over the Past Year

admin - 03/04/2021

Social media has undergone many changes in the past year. 3E PR intern Jeanette Orlando looks at four social media trends from last year that are continuing in 2021.

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clubhouse-social-audio-app 7 Things You Need to Know About Clubhouse, the Social Media Platform Taking 2021 By Storm

Lee Groeger - 02/25/2021

Disclaimer: As of this writing, Clubhouse is in beta-testing phase. That means any number of these details can, and in all likelihood will change as the app moves through the various stages, prior to and after going public.

Clubhouse is the audio app that’s taken the social media universe by storm this year, attracting heavy hitter early adopters like Oprah, Ashton Kutcher, Kevin Hart, Mark Cuban, Tiffany Haddish,

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