Patrick Brightman - 02/07/2018
In our previous post on influencer collaborations, we outlined influencer relations and influencer marketing. Once a brand decides it wants to engage with an influencer, marketers and product managers must evaluate and decide which method will work best in reaching their goals and objectives. In this blog, we delve into the differences between the two approaches and how to decide which is more valuable to your brand.
It’s important to note that since influencer collaborations are becoming increasingly popular,READ MORE