Social Media Case Study: Connecting with A Niche Community

Emily Maupai Zinberg
24/08/2020 3:07 PM

The following social media case study illustrates how 3E Public Relations (3E PR) helped a client successfully launch a new product to a niche community online. Through careful planning and preparation, 3E PR created a social media strategy that not only effectively established the new brand’s presence, but also helped our client exceed their projected business sales goals.

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Nail Your Social Media Content Strategy with These 6 Tips

Lee Groeger
22/07/2020 4:51 PM

Reach and connect with your audience online by following these six steps for a successful social media content strategy.

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Rethinking Your Social Media During the Pandemic & Protests

Emily Maupai Zinberg
26/06/2020 3:07 PM

How marketers respond and support our brand communities on social media during this time of unrest is critical. Read about the five things brands should be incorporating into their current social media strategy.

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How Setting Social Media Marketing Objectives Leads to Success

Emily Maupai Zinberg
21/02/2020 11:18 PM

Identify your business’ goals and objectives from the start to keep your social media strategy and tactics on-target this year.

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How Innovative Technology Can Augment the Marketing World

Michael Calia
30/01/2017 5:02 PM

Over the past couple of years, technological innovations have been driving new and interesting marketing trends. One prominent case of this would be the recent innovations in video. Not only is video quality getting better, but we are constantly seeing new opportunities that change how we use video. One big topic toward the end of 2016 was live video. Though it was not exactly a new idea, it became incredibly easy and accessible. But live video will soon become last year’s thing— and that’s not just because it was all the rage,

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Three Trends You Should Know Before Planning Your 2017 Social Media Strategy

Jennifer Garavaglia
21/12/2016 6:23 PM

2016-12-22_09422016 has been quite the year. We saw the rise and fall of some social media platforms (goodbye, Vine; hello, Periscope and Facebook Live). We saw the dramatic growth of Snapchat and Instagram, including the introduction of Snapchat Spectacles. Facebook launched Marketplace, a tool that allows users to buy and sell items from/to other users in their real-life communities. The biggest change of all, however, can be summed up in one word: video.

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