Launching a PR Campaign: What You Need to Know and Do to Get It Right

Lee Groeger
16/05/2022 12:01 PM

Just like a rocket, when you’re launching a company, product line or initiative, you’ve really only got one shot at getting it right. In order to realize a successful PR launch, it’s helpful to visualize the big picture as a before-and-after. In fact, the ‘after’ is exactly where you should start.

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How to Write a Successful Media Pitch for 2020

Lee Groeger
08/11/2019 2:25 PM

If you want to see yourself, your business or your brand featured in print, digital or broadcast media, you need to know how to write a successful media pitch. Get started with these 8 tips.

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