How Financial Marketers Can Respond to Facebook’s Ad RegulationsEmily Maupai Zinberg - 10/29/2019
With new regulations in place, financial marketers are seeing their Facebook ads get disapproved left and right. Find out why and what you can do to combat it.
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3 Ways Public Relations Can Help You Achieve Your Marketing Goals
Amy Stern - 10/18/2019
Public relations can establish trust in your brand, reflect thought leadership, and engage with existing and potential customers. Find out how.
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‘Entertaining’ PR Approach Hits Digital Jackpot for Gambling Client
Patrick Brightman - 09/23/2019
Summary: Taking a different media relations approach for an online gambling client pays off with 100+ editorial placements on media websites with high Domain Authority (DA) in less than three months.
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How to Build an Effective Franchise Social Media Marketing Plan
Megan Redzia - 09/20/2019
There are five steps franchisors should take to build a franchise social media marketing strategy that aligns the needs and goals of the franchisee and franchisor. We’ll tell you what they are in this blog post.
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Top 4 Benefits of Media Relations
admin - 09/06/2019
In today’s competitive marketplace, media relations can deliver benefits unmatched by any other marketing communications activity. Learn how media relations can help a company succeed by building brand awareness, increasing credibility, establishing strong media relationships, and controlling a crisis.
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Content Marketing 101: How, When, and Why to Use Various Types of Content
Michael Calia - 08/23/2019
One of the first steps of developing a successful content marketing strategy is understanding how, when and why to use certain forms of content. In this blog post, we’ll cover some of the most common types of content your B2B or B2C company can leverage to provide value to your target audiences.
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