The Double-Edged Sword: How AI Is Shaping Healthcare PR—for Better and Worse

Matthew Singh
29/04/2025 1:14 PM

As artificial intelligence continues to impact almost every industry, we take pause to examine how it is specifically reshaping healthcare PR, along with pros and cons for professionals to note.

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Getting Your Restaurant in the Spotlight

Amy Stern
01/04/2025 12:35 PM

Find out how publicity can help you to build your restaurant’s brand equity, drive reservations and establish thought leadership in one of the toughest industries on the planet.

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6 Lessons I Learned in Kindergarten That Apply to Public Relations

Lee Groeger
16/10/2024 10:31 AM

With my kids back in school, lately I find myself offering them examples of how something they learned or dealt with in the classroom or on the playground parallels “grown-up” life. And it got me thinking — for all its simplicities, many of the lessons we learn in kindergarten lay a foundation for skills that are valuable throughout our personal and professional lives. Here are six things I learned in kindergarten that apply to my job in public relations,

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Does Your Publicist Possess These 3 Winning Traits?

Amy Stern
23/03/2024 2:48 PM

If you’ve been thinking about hiring a public relations agency , here are three traits to look for to ensure that communicating your point of difference is spot on.

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Navigating Public Relations in Regulated Industries

Matthew Singh
21/02/2024 12:51 PM

Learn how to effectively navigate public relations within a regulated industry while building a positive reputation and maintaining stakeholder trust.

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6 Common Mistakes to Avoid in Your 2024 PR Planning

Lee Groeger
04/12/2023 1:53 PM

It’s the most wonderful time of the year! And if your fiscal year is a calendar year, there’s a good chance it’s a pretty stressful time of year for you, too, as you put plans and budgets in place for 2024. If public relations is in your marketing mix, whether you’re supported by an in-house team, a consultant, or an agency, alleviate some of that stress by avoiding these common PR planning pitfalls.

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