Establishing KPIs in Today’s PR World

Patrick Brightman
25/05/2021 6:20 PM

Digital tools help to create a new era of KPIs to evaluate the effectiveness of a public relations program. Read our blog on which ones reveal the true value of PR.

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The Public Relations Autocomplete Experiment

Lee Groeger
22/04/2021 6:49 AM

We applied WIRED’s popular Autocomplete Interview series to what we do every day: Public Relations. We’re giving you the answers to the top questions internet dwellers have about public relations to satisfy your curiosity.

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3 Ways to Create Thought Leadership

Amy Stern
16/04/2021 4:43 PM

The term thought leadership has been tossed around as a marketing buzz phrase for quite a while, but what does it mean? And what can it do for your company? In this blog post, we’ll define thought leadership, show you how to achieve it, and give you examples of how this strategy worked for our clients.

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Is Your Brand Ready for a Crisis? These Eight Steps Will Help

Patrick Brightman
22/03/2021 6:19 PM

As the world “re-opens” brands need a sound crisis communications plan to avert potential issues. Following these eight steps can help companies prepare for the new normal.

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Five Reasons Why Public Relations is Critical in 2021

admin
24/02/2021 4:10 PM

It has been almost an entire year since the world stopped and working from home became the norm, altering the balance and workflow of businesses and companies. Have you noticed your business struggling to maintain its competitive edge? Here are five reasons why public relations is critical in 2021 from our guest blogger, 3E PR intern Kaitlyn Richel.

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Public Relations and Social Media Trends For 2021

admin
26/01/2021 3:24 PM

Public relations and social media trends to look for in 2021 are highlighted by our guest blogger, 3E PR intern Jeanette Orlando.

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