Best Content Tools to Engage Customers in the Age of Coronavirus

Amy Stern
18/03/2020 5:57 PM

In the age of coronavirus and social distancing, we still have tools for engagement. Here are 3 content tools to effectively engage customers now.

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3 Ways Public Relations Can Help You Achieve Your Marketing Goals

Amy Stern
18/10/2019 1:03 PM

Public relations can establish trust in your brand, reflect thought leadership, and engage with existing and potential customers. Find out how.

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How to Build an Effective Franchise Social Media Marketing Plan

Megan Redzia
20/09/2019 2:23 PM

There are five steps franchisors should take to build a franchise social media marketing strategy that aligns the needs and goals of the franchisee and franchisor. We’ll tell you what they are in this blog post.

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The 6 Questions That Will Help You Choose the Right Public Relations Agency

Lee Groeger
06/08/2019 2:06 PM

Public relations—or PR, as we say “in the biz”—is renowned for being one of those elusive professions that can be challenging to wrap your head around, at least at first. Many understandably have difficulty distinguishing it from complementary services such as advertising and marketing. The confusion stems from PR’s multifaceted nature, which has grown to include even more service areas as the multimedia landscape has evolved. As a decision-maker for a company or brand seeking PR support,

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Facebook, Instagram, WhatsApp FB5 Updates: Now What?

Emily Maupai Zinberg
23/05/2019 9:44 AM

Facebook’s new platform updates present users with more privacy and new ways to communicate with their friends, family and businesses. Get the latest on these Facebook, Instagram and WhatsApp updates and learn about new opportunities for your business to connect with its audience.

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How to Become a Storyteller for Your Brand Through Instagram Stories

Emily Maupai Zinberg
30/01/2019 11:31 AM

You may remember when Instagram announced the launch of Stories back in 2016. Many of us were not shocked the platform decided to go in this direction, but personally I was still surprised by how much this new feature resembled Snapchat. Despite that feeling of similarity, many users eventually found it easier to stay and post in one platform and Instagram stories took off. Today, more than 400 million people watch Stories daily and it’s become an essential tool for marketers.

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