How to Satisfy Your Audience’s Needs on Social Media in 2019

Emily Maupai Zinberg
16/01/2019 12:45 PM

Social media users are feeling unsafe and exposed following the Facebook Cambridge Analytica Scandal, Russian-linked data harvesting, fake news, etc. However, they have also invested years in building their social media profiles and following. Although these users do not want to abandon their accounts, they are demanding transparency.

In addition, people active on social media require more captivating content than ever to hold their attention. How can brands deliver on these two requests in 2019?

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Guide to Social Media Advertising During the Holiday Season

Megan Redzia
21/11/2018 3:31 PM

The most wonderful time of the year is upon us! The holidays provide brands with an opportunity to drive awareness of their products, services and philanthropic initiatives on social media. But with consumers’ social media feeds overloaded with holiday messages and deals, how do you  stand out among the crowd of  content  and get the most out of your social media advertising budget? In this blog post, we  provide some  ways you can effectively reach your target audiences on social media during the holiday season.

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