Training employees on social media best practices provides an effective method to optimize digital marketing and improve brand perception.
READ MORE3E PR Senior VP, Amy Stern, talked to WCBS News Radio 880’s business reporter, Joe Connolly, about how brands can market themselves in a turbulent climate.
READ MOREHow marketers respond and support our brand communities on social media during this time of unrest is critical. Read about the five things brands should be incorporating into their current social media strategy.
READ MORECOVID-19 proved many brands are not prepared to respond to a crisis situation. Watch this ZOOM chat with our friends from DSM to learn how you can develop a crisis communications plan that allows you to take swift action.
READ MORECOVID-19 has had a major impact on consumer buying habits, especially with regard to grocery retail. Here’s what food marketers need to know to appropriately respond to these market changes.
READ MOREAdjusting a yearly eCommerce survey strategy allowed for in-depth analysis of how online shopping preferences changed in the face of the COVID-19 pandemic.
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