How Speaking Engagements Can Build Your Brand

Megan Redzia
06/02/2020 1:59 PM

Many companies turn to a public relations agency when they want to increase their visibility and credibility among target audiences. Speaking engagements are one tool PR professionals use to achieve these goals. Securing speaking opportunities for key executives at public forums – conferences, trade shows, seminars and other events – held by third-party organizations can help to build your brand through their exposure.

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Five Keys to Unlock PR Success in 2020

Patrick Brightman
20/01/2020 2:08 PM

Summary: There are new ways to use PR to effectively convey brand messages, secure media placements, and determine success. Understanding these nuances will be the difference between PR success and failure in 2020.

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How Public Relations Can Launch Your New Product

Megan Redzia
15/11/2019 5:05 PM

An effective public relations strategy can help to launch your new product by telling your brand’s story to generate buzz and trial. In this post, we explore some of the powerful public relations tactics you can leverage to ensure your next product launch is a huge success.

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How to Write a Successful Media Pitch for 2020

Lee Groeger
08/11/2019 2:25 PM

If you want to see yourself, your business or your brand featured in print, digital or broadcast media, you need to know how to write a successful media pitch. Get started with these 8 tips.

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3 Ways Public Relations Can Help You Achieve Your Marketing Goals

Amy Stern
18/10/2019 1:03 PM

Public relations can establish trust in your brand, reflect thought leadership, and engage with existing and potential customers. Find out how.

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‘Entertaining’ PR Approach Hits Digital Jackpot for Gambling Client

Patrick Brightman
23/09/2019 7:39 PM

Summary: Taking a different media relations approach for an online gambling client pays off with 100+ editorial placements on media websites with high Domain Authority (DA) in less than three months.

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