Content – such as white papers and studies – positions a brand as a thought leader. It also strengthens media relations, creates CTAs, and improves SEO.
READ MOREMedia training your spokespeople positions your company to be featured in media coverage that will improve your reputation and increase your bottom line.
READ MORE3E PR Senior VP, Amy Stern, talked to WCBS News Radio 880’s business reporter, Joe Connolly, about how brands can market themselves in a turbulent climate.
READ MOREAdjusting a yearly eCommerce survey strategy allowed for in-depth analysis of how online shopping preferences changed in the face of the COVID-19 pandemic.
READ MORESummary: The COVID-19 pandemic has changed how brands should prepare and distribute content to all their constituents. Here are some guidelines to follow in our new normal.
READ MORESummary: CMOs, marketing directors and brand managers need to answer these five questions to determine the best time to partner with an outside PR agency.
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